The INFORMA Group is a performance-based marketing company. We provide end-to-end marketing programs to achieve measurable results for companies in growth mode. Services include market planning, sales management, distribution system development, branding, marketing communications, and marketing management. Dan Droz and Rob Handley started the INFORMA Group to capitalize on their shared experience as entrepreneurs, nationally recognized marketing and business experts, and award winning creative designers. They form a unique leadership and visionary nucleus that has attracted highly qualified senior associates and strategic affiliates. The INFORMA Group stands alone in its focus on balancing strategy, creativity, and accountability to make marketing efforts impact profitability.